During the manufacturing process, every piece passes through an average of 65 pairs of hands. Every item you wear has been lovingly crafted.


Creating and developing designs

We begin by identifying current trends, gathering customer feedback, and evaluating local market needs, which help our ideas being transformed into potential prototypes.

Individual designs are sketched out, with details being added to ensure the final design is flawless. After the design process, our skilled team of designers selects the final designs and send it to the manufacturing unit.



Rubber Mold Cutting

Our rubber mold is created by pressing several layers of rubber around a Jewellery master with our unique designs and vulcanizing it. The master is then cut away leaving a rubber mold with an identical hollow impression.



The molten wax is injected into the rubber mold, and two metal plates are pressed on either side of the mold to keep the wax from running out, resulting in exact replicas of the original Jewellery master. The wax model is cleaned and burned onto a wax tree, with more wax models being added until the tree is full.



Burnout Oven

After that, the wax trees are inserted into metal cylinders to make plaster molds. The cylinders are filled with liquid gypsum and heated for several hours in a burnout oven, hardening the gypsum and melting and evaporating the wax. The procedure results in chambers in the plaster that are shaped like the Jewellery master.



Three C’s- Casting, Cleaning, Cutting

CASTING - After the above process is completed, the plaster molds are poured into a casting machine with our recycled gold alloy. The metal alloy melts into the forms that are exact replicas of the Jewellery master.

CLEANING - The metal trees are removed from the inside of the plaster casts after they have cooled down and are cleaned to remove any residue.

CUTTING - The tree's Jewellery forms are carved out of it. Any metal that is left over is refined and reused.




The next step is to remove the metal nub that was left behind when the piece was cut from the tree, allowing the metal to be refined further.



Quality Control in real time

Throughout our crafting process, there are numerous quality control checkpoints, the timing of which varies from one crafting facility to the next. This is usually where we do our first check.



Assembling/setting up, soldering and stone setting

Using a variety of crafting techniques, our skilled goldsmiths embellish and detail our jewellery designs. To create the finished masterpieces, various elements are assembled and soldered as needed. Stones are set by hand, either directly in the metal or in the wax model, in a variety of traditional settings that secure and highlight them to their full potential.